Christmas Poster for School Improvement Network

The Holiday season was crazy for me this past year and I am finally posting something from Christmas. I was asked by my work to create a poster to promote the company Christmas Party and gave me artistic freedom. So I decided to so something classic looking to fit the semi-formal dress as well as the style of the hotel the party is at. Originally I made the poster with gold and black. The client did not like the black and wanted to have it more "Christmasy" or "wintery." I first changed the text from gold to blue to make it look more like snow, but it was still too dark for the client. 

I really wanted to keep the black and changed the text to glitter. I really loved the black and glitter because I thought it looked classic. But the black was not cutting it. I changed it to the green that you see in the first image, which achieved the classic look I wanted and the festive Christmas look the client wanted. 

Letters to Sarah: See you in Japan!

This is the last letter I will be able to write my sister while she is serving an LDS mission in Japan. I am so proud of her giving selfless service to the people in the Kobe area as well as working on her own spirituality. At the end of the month, I am going with my parents and husband to pick her up from her mission. I am so excited to see her, so I drew this illustration of us in Japan. See you soon Sarah!

Letters to Sarah: Robin

This month in the illustration community is known as #inktober (an ink drawing a day for a month). So I am hitting two birds with one stone (pun intended) and making a card for my sister and an ink drawing for day 3. I wanted to draw a robin today and gave it a huge eye for extra cuteness :)

Happy Birthday

This past Friday was my wonderful friend's birthday. For my birthday she always makes the cutest handmade cards and in turn I make her hand lettered cards. She absolutely loved it!

Letters to Sarah: Work Hard

This week is a two-for-one! The first quote is for my sister and the second is for her companion, Sister Hamilton, who asked to have a drawing too. I decided to play with the calligraphy style this week and I am pretty happy with both of my pieces. Of course I still have a lot to learn, like being original in my calligraphy, but first I need to learn how to do it. If you'd like your very own hand letter quote, let me know and I'd be happy to make one for you!

Letters to Sarah: I love you

This past Saturday I went to Craft Lake City, which is a DIY Festival. There were many artists that ranged from Illustration to Pottery. I was particularly inspired by the Graphic Designers, who hand lettered so well. Every year I tell myself I can do it too, but fear always chokes that dream.

This week I wanted to practice my hand lettering for my sister's letter and honestly I feel I improved a lot. I really love this letter, and it is one of my favorites so far. I hope you feel the same.

Introducing Edivation Video

Introducing Edivation: The New PD 360 from School Improvement Network on Vimeo.

I am excited to do a post of something I did at my work, School Improvement Network. I was asked to storyboard and provide graphics our newest promotional video for our product Edivation. I worked under the creative direction of Galen Leith as well as with two great animators: Michelle Ballamis and Greg Griffeth. 

I drew up 4 version of a storyboard while working closely with the animators to see if things would flow well. I then brought my ideas into the computer since I would have to give all the elements in the video to the animators.

I originally had my characters more human like, but to make it easier for the animators, we decided to capitalize on the thought that our "i" in Edivation was our individual. I designed the following 5 characters for our video. Our administrator and our 4 teachers.

Here are some shots from my storyboard that you might see in the video above. Of course as production goes on, things get cut and new ideas come up.

I had a great time working on this video. It is so fun to see something you conceptualized and worked so hard on as a finished product. I am so grateful to have collaborated with such talented people and to learn more about motion graphics. I look forward to creating more project like this in the future.