The Reeds Center

I finished The Reeds Center logo last night and sent it out today to the client! It feels really good to finish a project and the client is happy with your work. The logo has changed slightly since the last post. The client wanted all the words in the name to be the same size rather than the "The" be half the size of the title. I am excited to have another freelance job finished and will be starting on a website layout for a music company for children.

Little Sketches

This week I am posting some sketches (chronologically) that I have done in my little sketchbook. Enjoy!

The Reed Center

I apologize for not posting anything for a long time. I have been busy with the 365 project as well as working on a logo. Today I am posting about the logo for The Reeds Center. There are 3 partners (psychologists) that created their own therapy company (center) in New York City. The concept behind the logo is that these 3 psychologists are coming together to help people grow.  The situation was that they already had a logo created on a "create a logo site," however they didn't like the type face nor the color of the logo. I had to retrace the logo, as well as fix color, typeface and placement. I am not yet finished with the project, but here is what they gave me and what I have given them up-to-this-date.

original:

mine:

365 project

My husband gave me a very good idea to start what is called a "365 Project" which is to create something once a day all year long. I guess this is also considered a New Years' resolution to draw every day. This year I plan on doing a sketch everyday and here are 2 examples from yesterday and today. They are just rough ideas and actually I really enjoy it because it doesn't take too long, nor do I have to make a long commitment to finish a project. Plus, I get to start new ideas and can take from there in to a final project if I choose. Another example is my husband is going to make a mug/cup everyday and the point is to explore new shapes and designs. I encourage anyone to do this project whether you are a photographer, writer, scientist, or whatever you enjoy doing, do something creative once a day this entire year (it's not too late to start).